The Play by Play newsletter showcases all things new with New York Lottery and is emailed each month to more than 550,000 lottery players. We won the Batchy Award for Corporate Communications in 2017. 


AD: Asyia Fisher
CW: Kate Rohrich


JANUARY   Cheers to the new year! 🎉

FEBRUARY   Love to play? Here’s what’s new with NYL. 

MARCH   Sham-rock your way into March. 

APRIL   Spring is the beginning of winning.

MAY   May Day, payday. 

JUNE   Hello, sunshine! Soak up some fun with these
ways to play ☀️

JULY   Red, white and wahoo! Get winning this July. 

AUGUST   Winning streaks last all summer. 

SEPTEMBER   Cool new ways to win.

OCTOBER   No Tricks 👻 Just Treats 💰

NOVEMBER   Rake in the winnings this November. 

DECEMBER   Unwrap some winnings 🎁