HEINEKEN COMB & HIVE / BRAND, SOCIAL, VIDEO, OOH, RETAIL

We took inspiration from how bees knit themselves together to produce golden wildflower honey to create a renewed approach to wine. Comb & Hive sparkling wine, made with wildflower honey, is crafted by and made for connection. And with connection as the root of the brand, we set out to create a campaign that was beautifully inclusive.